Yes, its ten-strong team will take turns to complete the 425 miles from the company’s HQ in Sittingbourne, Kent, to this year’s Open Championship venue, all while dressed in a 6ft, fluffy Hill Billy goat costume.
What’s more, they’re looking to do it within 24 hours, starting on July 7 and cycling through the night in a special gym being created for the occasion, before finishing the next day.
All this is to raise money for Macmillan Cancer Support – the charity that already generates thousands of pounds through its Longest Day Golf Challenge – with Hill Billy posting regular social media updates in the build up to and during the challenge.
“It’s certainly going to be pretty tough on the legs and there’s no doubt every one of us taking part in the challenge has a lot of training to do,” said Mei Tierney, Hill Billy marketing manager. “We’re looking forward to raising some funds for Macmillan Cancer Support, a truly fantastic charity that helps so many people when they need it most.
“Although we’re all keen golfers, some of us can’t make it up to the Open Championship to watch the action, so we thought this was a fitting challenge to help us feel a part of what is the biggest tournament on the golfing calendar.”
Ryan Pitts of Macmillan said: “Every day a staggering 27 people in Kent hear the devastating news they have cancer, and 12 people die from the illness. That’s why the support of Hill Billy is so vital for us to continue to provide support to cancer patients and their families in Kent and beyond.
“A massive thank you to everyone at the company for taking on the challenge and raising funds for Macmillan.”
If you would like to support the Hill Billy team, please visit their Just Giving page here: https://www.justgiving.com/fundraising/BillyTheGoatGetsOnHisBike
To keep up to date with the challenge in aid of Macmillan Cancer Support, follow the company on Twitter through @HillBilly_Golf or on Facebook. For more information on Hill Billy trolleys visit www.hillbilly.co.uk or call 01795 413830.
Originally published on bunkered on June 23, 2016.