British timepiece brand’s generosity will bring new youngsters into golf, says charity boss
GOLF FOUNDATION chief executive Brendon Pyle has heaped praise on watch brand ETIQUS after it raised £10,000 for the charity.
Founded by Gary Butler, ETIQUS produces quality timepieces for golfers and donates £5 for every watch sold to the Golf Foundation.
“ETIQUS has been so generous to include the Golf Foundation in its plans and create funding through these golf events, sales and donations, and this money will be spent well to bring new youngsters into the game,” said Pyle.
“This was a fantastic commitment. The golf industry needs people like Gary Butler who understand the importance of encouraging the next generation and also the importance of playing the game in the right way, with spirit and respect for all involved.”
Entrepreneur Butler said the ETIQUS brand is formed on the principles of golfing etiquette and is committed to helping preserve the spirit of the game for future generations, a philosophy the Golf Foundation also strives to uphold.
In addition to the £5 donation, the company also encourages golfers to donate to the Golf Foundation to help grow the game. The company has worked in close partnership with ‘The Golf Guide’ to raise funds and awareness for the Golf Foundation throughout the season, raising £5,000 across 15 golf events at locations across the UK.
ETIQUS created a ‘charity challenge’ for the Golf Foundation’s annual Pro-Am at London Golf Club, a major industry-diary event supported by the European Tour.
The Golf Foundation’s purpose is to make golf more accessible to young people and to help them ‘Start, Learn and Stay’ in the sport. The £10,000 raised will be spent on the Foundation’s national HSBC Golf Roots programme which grows golf participation among young people and offers the ‘Skills for Life’ benefits for which the sport is known.
Butler added: “The people who invest in an ETIQUS timepiece are proud to be identified as golfers and they recognise that a donation to the Golf Foundation can help ensure that the next generation is able to enjoy this wonderful game.”